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2021: The Right Time for New Beginnings

2021: The Right Time for New Beginnings

A former CEO often remarked that “there’s never a wrong time to do the right thing.”  As we do our best to achieve a return to normal, here’s a simple way to do the right thing – focus on customers. 

Andrew McFarland 3 January 202115 December 2020 Best Practices, Customer Experience No Comments Read more

Smoothing the Bumpy Path to Customer Success

Smoothing the Bumpy Path to Customer Success

A customer journey from concept to reality encounters ups and downs. Increase success rates by starting with the customer’s end goal!

Andrew McFarland 6 December 20207 December 2020 Best Practices No Comments Read more

Aw shucks T-Mobile

Aw shucks T-Mobile

Some days, it seems like the world is ACTUALLY becoming more customer-centric.  Other days, I’m left scratching my head in disbelief.  Read this experience a customer had with T-Mobile. T-Mobile’s avoidable mistakes… let me count the ways. Offered free additional

Andrew McFarland 15 November 202011 November 2020 Customer Experience, Influential Factors - Harmful No Comments Read more

Your Strategy and a Customer’s [Business] Journey

Your Strategy and a Customer’s [Business] Journey

When crafting corporate strategy, make sure to account for shifting customer [business] journeys.

Andrew McFarland 11 October 202028 September 2020 Best Practices No Comments Read more
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Latest Posts

  • 2021: The Right Time for New Beginnings 3 January 2021
  • Smoothing the Bumpy Path to Customer Success 6 December 2020
  • Aw shucks T-Mobile 15 November 2020
  • Your Strategy and a Customer’s [Business] Journey 11 October 2020
  • Chief Customer Officer – What’s in a Name? 27 September 2020

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